As we witnessed last year, mobile has become an integral part of the holiday shopping experience for consumers. And retailers started to pick up on this, with more mobile-friendly sites, experiences, offers and more. In this year's holiday shopping season, we're going to be seeing a number of new trends and developments in mobile commerce, says Todd Pollack, Google's Head of Retail. The search giant has issued a survey today, which attempts to capture some of the key trends we'll see in the coming months during the holiday rush.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/dDT6pjJqI68/
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